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MULLENLOWE LINTAS GROUP NAMES GROUP LEADERSHIP TEAM LINEUP Amer Jaleel elevated to Group Chairman and Chief Creative Officer. Virat Tandon named Group CEO. Arun Iyer to take on a consulting role with the Group MullenLowe Lintas Group is naming its group leadership team in India with two elevations from within. Amer Jaleel has been named…

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Mullen Lintas relaunches its #LoadMatLo campaign for Bajaj Almond Drops Hair Oil

Bajaj Almond Drops campaign trended on Twitter with the hashtag #LoadMatLo and generated 12 million impressions, reaching more than 3 million people Young women these days avoid the act of oiling their hair due to the hassles associated with it. However, this leads to hair problems in the future. Bajaj Almond Drops works towards busting…

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BAJAJ DISCOVER AND MULLEN LINTAS INDIA CELEBRATE HOW THE BOY IN EVERY MAN IS ALWAYS ALIVE Discover, from India’s leading two-wheeler brand – Bajaj Auto, has released a new campaign. It has been conceptualized by Mullen Lintas Mumbai. Bajaj Auto had recently re-launched the Discover with an upgraded Discover 125, and an all-new Discover 110….

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Bajaj Discover and Mullen Lintas celebrate how the boy in every man is always alive

Discover, from India’s leading two-wheeler brand – Bajaj Auto, has released a new campaign. It has been conceptualized by Mullen Lintas Mumbai. Bajaj Auto had recently re-launched the Discover with an upgraded Discover 125, and an all-new Discover 110. Discover has always stood for excitement. Every Discover is known for its peppy, powerful engine which…

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Bajaj Discover and Mullen Lintas celebrate how the boy in every man is always alive

Discover, from India’s leading two-wheeler brand – Bajaj Auto, has released a new campaign. It has been conceptualized by Mullen Lintas Mumbai. Bajaj Auto had recently re-launched the Discover with an upgraded Discover 125, and an all-new Discover 110. Discover has always stood for excitement. Every Discover is known for its peppy, powerful engine which…

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IT’S LOOKING GOOD FOR INDIAN WOMEN IN MULLEN LINTAS’ LATEST FOR NYKAA.COM Founded in 2012, Nykaa started as a multi-brand online beauty retailer selling cosmetic and wellness products, and today it has an extended presence through a mobile app and brick-and-mortar stores. Their maiden campaign, conceptualized by Mullen Lintas, is a reflection of today’s Indian woman and the…

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We aim to break into Top 4 by 2020: Virat Tandon

The second independent agency of MullenLowe Lintas Group grew at double-digit rate in 2017 despite challenges and aims to continue with the momentum Two year old Mullen Lintas is expecting to break into the league of top for creative agencies in India by 2020 as the agency focuses on making big pitches to win large clients. “There…

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VIRAT KOHLI BATS FOR BETTER HEALTH IN MULLEN LINTAS’ NEW CAMPAIGN FOR TOO YUMM! Earlier this year, the RP-Sanjiv Goenka Group forayed into the FMCG space with Guiltfree Industries, which is now selling the brand – Too Yumm! nationally. The products under Too Yumm! have been positioned as low-calorie healthy alternatives for every kind of snack craving. Mullen…

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MULLEN LINTAS BANGALORE WINS CREATIVE MANDATE OF FOSSIL INDIA The agency’s Bengaluru operations will manage the business. After a competitive multi-agency pitch, Fossil India appoints Mullen Lintas as its advertising agency partner on its range of watches and accessories in India.  The agency’s Bengaluru office will be responsible for strategizing, planning and execution of the…

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Mullen Lintas and Quikr Jobs show how hiring is better, simpler and Quikrrr

Mullen Lintas Bangalore has launched new films for QuikrJobs, the No.1 recruitment platform in the country for entry level white collar (nurses, sales, BPO) and blue collar jobs (security guards, warehouse executives, receptionist or delivery boys). Having attained the scale and reach since its launch, the communication task was to position QuikrJobs as a leading…

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Mullen Lintas to handle creative duties of Quikr

Widely known as India’s no. 1 online classifieds platform, Quikr has appointed Mullen Lintas Bangalore as its creative agency. Mullen Lintas was selected after a competitive multi-agency pitch that saw the participation of some leading advertising agencies in India. What began as a pitch process for two verticals quickly went on to the entire Quikr group…

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Mullen Lintas to handle creative duties of Quikr

Widely known as India’s no. 1 online classifieds platform, Quikr has appointed Mullen Lintas Bangalore as its creative agency. Mullen Lintas was selected after a competitive multi-agency pitch that saw the participation of some leading advertising agencies in India. What began as a pitch process for two verticals quickly went on to the entire Quikr group…